Billboard Advertising Malaysia is best a source of promotion if you are thinking to promote your brand, product or services to a large scale. Billboards Advertising are usually placed in high traffic areas, such as highways and cities, this way your ad will be seen more commonly by drivers and pedestrians.
Billboard Advertising Malaysia has great advantages for creating brand awareness and to promote your business (or product or campaign). We know that Malaysia is a high tech Country and everybody in Malaysia loves technology. Therefore, by placing your billboard advertising on a technical platform, you’ll gain mass exposure for your business in no time. Since billboards advertising are situated in such busy areas, they receive the highest number of views and impressions compared to other marketing methods.
How Billboard Advertising Malaysia for more exposure
They say that what we advertise matters just as much as how we are advertising. Billboard Advertising design is equally important as message in billboard ads, and they cannot exist separately. Think about it like this: we have excellent messages on billboards, however, the design of billboard advertising does not draw attention, so no one will notice them; therefore, the billboard advertising campaign has failed.
So we understand that 50% of the thing that we sell is design, if we talk about billboard advertising then it is design and billboards price in Malaysia that attracting attention. Therefore, we have compiled a list of 7 tips, which you may and should follow if you want to improve your billboard advertising and highway advertising design.
- Less is more
Do not overload your billboard advertising design. Don’t use distracting elements to bind your design together. If an image is worth a thousand words, use it. If you need a lesson, use it. Wants to achieve balance. Anything that does not communicate will remain.
- Use the right color
Make sure the background and copy of your billboard advertising are different colors. The stronger the contrast, the easier it is to read. Remember, strong contrast equals better readability.
Design your digital displays using only RGB colors. Use the same colors for a TV or computer monitor as you would for a website.
- Lean on a good typography
If a viewer cannot read your billboard advertising content, no matter how compelling your campaign is, they will walk right by without giving it a second glance.
This is why you should ensure that your content is clear for people to read at the first glance because your content will only be viewed for about 3 – 6 seconds.
- Take advantage of your environment
Basically, a billboard advertising in the city isn’t similar to those on the street or in the town center, and they all serve different objectives. Thus, outdoor advertising needs to adapt to its environment and play with it.
- Focus on a concept
Consider who will be seeing the advertisement before creating the billboard advertising and focus on your concept. Your billboard will likely be ignored by the audience if it looks boring. It is important to ensure that the design of the billboard advertising is visible from a distance. Make sure the letters are large enough to be read clearly and are evenly spaced. Make sure your message is clear and concise on a billboard ad. The internet has many fonts available, but if you are designing a billboard ad, it’s important to choose a font that most people can read. Add the contact information of the company including a telephone number and any social media accounts if there are any.
- Everything doesn’t go
Billboards Advertising usually include a clear call to action, though that isn’t required. A billboard ad needs to be a memorable advertisement that lets viewers know what the brand stands for and what it does.
- Without this! There are a few other important roles to consider when dealing with billboard in Malaysia.
If your product or service is not for the general public, such as a nail salon , you can spend a lot of money for little return. So your billboard advertising campaign should be profitable with your extra sales.
You should always be aware of the costs involved with billboard advertising, but take advantage of panels in your catchment area for promotions. A good location sign is sufficient for locating your store. You can advertise your new products with a billboard in your catchment area.
Longer rentals are more profitable for billboard advertising, but they’re more expensive. The advantage is that the location is safe, so you’ll have to pay more for it.
One of the other factors you want to look at is where you want to hang your billboard advertising in Malaysia. Prioritize places where there’s a high probability of traffic jams, like near a shopping mall or along a major street.
The final thing to remember is that being at stake, you should set up communication strategies in advance that don’t cost a lot, such as a social network, blog, a newspaper, an email list, and more. This will allow you to establish a direct and mutual contact with your customers!
Contact Whei Meng for Outdoor Advertising in Malaysia at best prices:
In Whei Meng you will get the best Billboard Advertising Services for very competitive prices . We also provide digital billboard and LED billboards. We provide billboard advertisements in all major cities of Malaysia such as Kuala Lumpur, George Town of Penang, Johor Bahru, Malacca, Kuantan, Alor Setar, Tawau, Sandakan etc. You can choose our service without any doubt. We have extensive experience with digital billboards and static billboards. Although digital and static billboards serve different objectives, they can also complement each other well. The size and frequency of your billboard advertising do matter. Digital marketing enables you to know and track your customer clearly. That is why you should embark on this exercise only after you have crafted a solid digital marketing plan.
Below is a quick comparison of the feature and locations for static and digital billboards that I have.